PROFESSIONAL CERTIFICATE IN COPYWRITING COURSE
ONE-DAY COURSE FOR BEGINNERS (WITH PRACTICAL & COACHING)
This Professional Certificate in Copywriting Course is specially developed for people who have little to no experience in Copywriting.
Copywriting has been a skill practiced by a select few for centuries. But today with digital marketing and social media platforms encouraging everybody to place ads through them, makes people believe that they are qualified to be copywriters and artists instantly. This is misleading, in fact. Copywriting is yet a skill that needs to be learned and honed over time. This is a skill and practice that has been in existence for more than a hundred years – there are specific laws and rules in “writing for sales” i.e. Copywriting, – which is different from many other types of writing.
“Holding a scalpel in our hand does not automatically make us qualified surgeons – this is the same with Copywriting. Having access to advertising platforms does not automatically make us advertising experts.” – Joy Nandy
A Copywriter writes text or copy to do a specific job, that is, to promote, sell or bring awareness to something in the shortest and quickest possible way. This is why the Copywriter should also be equipped with the knowledge of Advertising, beginning with Advertising Principles which is also cleverly incorporated in this course as a bonus.
Exclusively for You
The School Of Digital Advertising has specially created this course which is also exclusive to it, for the benefit of people who wish to market and sell online and offline successfully. It is created by Advertising Agency Practitioners, and the course is delivered in a practical format ready for application.
Participants will have a chance to write sales copy during the course to promote their company’s products and services during the Practical Assignment section. Many companies have benefitted from this as they got to write copy within the course and have the trainer assess the copy which they used for their advertisements after the course. In other words, participants will have an experienced Copywriter and Creative Director who can help guide them to write actual promotional copy (not mock copy) that participants can actually use for their advertisements immediately to run successful ads after the course.
The internet survives on words, Google, Facebook, LinkedIn, Instagram, Twitter and all other Digital Marketing platforms are only about words and text; sales and marketing communication are about words, and finally, all our daily interactions, are also about words. See how important words are?
This is Copywriting – the ability and flexibility to write on a variety of subjects whether to sell or inform. This is the true and inherent power of Marketing. Be a Wordsmith and make a lot of sales online and offline through better Copywriting. Learn from the specialist in writing in Malaysia.[/ultimate_heading]
• Companies and individuals wishing to self-write advertisements and marketing materials for traditional and digital marketing.
Size of Group: 1 – 10 Participants
Certification: Certificates Awarded
Course Duration: One Day | 8 Hours/Day | 10.00 am to 6.00 pm
Level: Beginner to Intermediate
Fee: Usual: 2,299 | Early Bird: 1,799 | HRDF Claimable
Yes. All our courses are suitable for beginners to intermediate levels.
We are never too young nor too old to learn a new skill. So we accept a wide range of age groups including retirees and pensioners.
Yes. If you know the basic functions of the computer and email, you are eligible.
Yes. Please email us. Thank you.
Yes, it is. There is a demand for this digital advertising skill, but very few know it, so employers are constantly looking to hire such talent now.
Most of our courses are One-Day courses. Duration: 8 hours from 9.30 am to 5.30 pm.
You may pay by cheque, credit/debit card (online), cash or bank transfer. With thanks.
There is ample covered and secured parking at our building. No problem.